Build Your Newsroom Strategy for Connecting With Communities of Color

  • Wednesday, Sep 21 – 2:30 PM – 4:30 PM PT (21:30 – 23:30 UTC)
  • Location: San Gabriel B-C
  • Not available virtually
  • #ONA22Strategy
To access this session, register here for ONA22! Already registered? Log into your account.

Learn to assess how well you engage with communities of color using specific tools including a DEIB index, source auditing and community listening. We’ll offer a system of accountability to help your newsroom make meaningful progress (regardless of your role in the newsroom). You’ll leave feeling empowered to move beyond shallow talking points and into real action.

This session is designed for:

  • Newsroom leaders who want to bring a DEIB focus to all aspects of coverage
  • Reporters, producers and editors who want their coverage to better reflect their diverse communities
  • Anyone who likes to geek out on data


Joy Mayer
Director, Trusting News

Letrell Crittenden
Director of Inclusion and Audience Growth, American Press Institute

Liz Worthington
Director of Product Strategy, American Press Institute

Lynn Walsh
Assistant Director, Trusting News