The Science Behind Representation in Storytelling

  • Friday, Sep 23 – 10 AM – 11 AM PT (17 – 18 UTC)
  • Location: Beverly
  • #ONA22
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This session is brought to you by 3M

What are the challenges and opportunities for increasing diverse representation in storytelling across digital platforms? In this session, you'll hear successful approaches to developing content that explores complex science topics — in ways that are both meaningful and accessible to mainstream audiences. Strategies for elevating diverse voices in STEM fields and newsrooms will also be explored.

This session is designed for:

  • Newsrooms looking for engaging and accessible ways to cover science-focused or -related topics across a variety of platforms and mediums to reach a broader audience
  • Digital journalists with an interest in, or responsibility for, reporting on complex science, race, gender topics
  • Student journalists looking at science reporting and/or content development


Jayshree Seth Ph.D.
Chief Science Advocate, 3M

Ariel Zych
Director of Audience, Science Friday

Sophie Bushwick
Technology Editor, Scientific American


Sudip Parikh Ph.D.
CEO, American Association for the Advancement of Science

This session is brought to you by 3M